Travel XRay™Travel XRay™ is the first major tourism segmentation system that combines behavioural, attitudinal and demographic data. Travel XRay™ is the result of two years joint research and development by Consumerdata and Arkenford. For further information or if you have any queries please contact:
Arkenford Ltd
Consumerdata Ltd |
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Supporting your CRM StrategyA NEW and exciting development to support your CRM activity Travel XRay™ has been built specifically for the travel, tourism and leisure industry. Travel XRay™ is the first major segmentation system that combines attitudinal, behavioural and demographic data. Information collected from 8.9 Million UK households giving a much more targeted and accurate picture of your target market. Travel XRay™ has been designed to help tourist authorities understand and locate UK domestic and overseas travel habits. The depth of information provided by Travel XRay™ will add real support to your CRM strategy. The Seven Travel XRay™ Groups
Profile your visitorsUsing either your own or our data Rent Lists or purchase listsIdentify your target audience and select lists that match. Can be used for DM / eblasts, market research or marketing purposes Better understand customer profileUse the information to inform strategic marketing decisions ... Exploit new markets Travel Xray™ contains data relating to:
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